We workshop with you to discover your marketing objectives and understand the drivers behind these objectives. This is followed by a complete exploration of your existing data, campaign management and analytical techniques.

The Definition Phase will consolidate and assess the information collected during the Discover phase and will be used by BlacklerRoberts Ltd to propose a client specific marketing solution, including a definition of your data, campaign management, analysis techniques, GAPs and steps needed to meet your marketing solution needs.

BlacklerRoberts Ltd works with you and selected 3rd parties to manage the delivery of the proposed marketing solution to drive improved sales. Whether you are thinking of implementing or moving to a new marketing solution or extending an existing solution BlacklerRoberts Ltd can facilitate the implementation of the proposed marketing solution.

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Delivering any project requires the management of several key aspects, including Risks, Issues, Dependencies, etc. which can take time to document, review and track. To achieve this it is critical to create and manage logs of the identified Risks, Issues,

Webinar: How do I measure success?

Testing is a key part of any marketing initiative and is often reiterated through the common mantra ‘Test it, test it again and finally test it’, with many examples available on the importance of testing and measuring ongoing marketing activities.

Succeeding through testing

Testing is a key element of any marketing initiative and is often reiterated through the common mantra ‘Test it, test it again and finally test it’, with many examples available on the importance of testing and measuring ongoing marketing activities.